Alex Rivera
Onboarding that respected our stack
CSM mapped SSO and roles in one call. Docs matched the UI — rare these days.
Review widgets for saas
B2B buyers arrive with a shortlist and check it on platforms built for evaluating software. Your own website is where they confirm what they read.
Priya Shah
Support replies with steps, not macros. Ticket to fix was under a day.
Ben Walsh
Reporting finally usable
Exports land in the shape finance asked for. Dashboard still a little busy on mobile.
Kim Okafor
Shipped the API webhook we needed without a custom plan upsell.
Lee Hartmann
Admin UX for grown-ups
Permissions are granular without needing a spreadsheet to track them.
Eva Moss
Pricing page matches the invoice. Renewal reminder came 60 days out — appreciated.
The sources that matter for saas
Customers in this industry do not all review in the same place, and the platforms are not equally worth your effort.
Create your Reviews widget for free
- 1. Choose layout
- 2. Connect reviews
- 3. Add to website
Where to put them on the page
On the pricing page next to the plans, and on the homepage. A B2B buyer hesitates at the price, which is where the evidence belongs.
Full-width sections suit carousel and grid layouts; tight spaces suit a badge.
When to ask for a review
After onboarding succeeds, not after the sale closes. A customer who has just seen the product work has something to say.
Google allows asking and prohibits incentives. Yelp asks you not to solicit at all. More on asking.
A named recommendation outperforms a star rating in B2B.
A review with a job title and a company attached answers the question a buyer is actually asking, which is whether someone like them uses this.
Questions
Other industries
Restaurants
Your reviews are on Google, Tripadvisor, OpenTable and the delivery apps. Your website shows none of them. This fixes that.
Hotels
Guests who found you on an OTA are looking at your own site to decide whether to book direct. Reviews are what close that.
Ecommerce
Reviews on a product page are the last thing between a visitor and the buy button, which is why placement matters more here than anywhere else.
Local business
Most people who find you have already looked at your Google rating. The job of your website is to confirm it rather than to introduce it.