When to use a floating widget
When you want the rating present on every page without placing it on every page.
What you can set
Position: any corner or centre edge, with vertical and horizontal offsets
When to display: instantly, after a delay, or on scroll
Which pages to show on and which to hide on
Which devices: all, desktop only, or mobile only
Close button, with the badge returning after 24 hours
Where it works best
Sitewide reassurance, especially on image-heavy sites with little room for a review section.
Every layout takes the same sources — Google, Facebook and 69 others — so the choice here is presentation, not capability.
The other layouts
There are fourteen in the editor and they compete with each other for the same visitor, so it is worth knowing when a different one is the better answer. The full gallery shows each one running.